Privacy Policy

Privacy Policy

This Privacy Policy outlines the manner in which personal information is collected, utilized, and disclosed by Liberty Lighting Fixtures Limited when individuals visit or make a purchase from (hereinafter referred to as the “Site”).


Collection of Personal Information

Upon visiting the Site, we automatically gather certain information pertaining to your device, such as your web browser, IP address, time zone, and some of the cookies installed on your device. Moreover, as you navigate through the Site, we collect information regarding the specific web pages or products you view, the websites or search terms that directed you to the Site, and your interactions with the Site. This information is collectively referred to as “Device Information”.

We employ the following technologies to collect Device Information:

  • “Cookies” are data files placed on your device or computer, often containing an anonymous unique identifier. Visit for more information on cookies and how to disable them.
  • “Log files” track actions occurring on the Site and gather data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • Electronic files such as “Web beacons”, “tags”, and “pixels” are utilized to record information on how you browse the Site.

Furthermore, we collect certain information from you when you make a purchase or attempt to make a purchase through the Site, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. This information is referred to as “Order Information”.

“Personal Information” in this Privacy Policy refers to both Device Information and Order Information.


Use of Personal Information

The Order Information collected is primarily used to fulfill any orders placed through the Site (this includes processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, this Order Information is used to:

  • Communicate with you;
  • Screen our orders for potential risk or fraud; and
  • Provide you with information or advertising related to our products or services in alignment with your preferences.

Device Information is used to screen for potential risk and fraud (particularly your IP address) and more broadly to improve and optimize our Site (for instance, by generating analytics on how our customers browse and interact with the Site, and evaluating the success of our marketing and advertising campaigns).


Disclosure of Personal Information

Your Personal Information may be shared with third parties to facilitate the use of your Personal Information, as described above. For instance, we utilize Shopify to power our online store; you can read more about how Shopify uses your Personal Information here: Google Analytics is also used to understand how our customers use the Site — further information on how Google uses your Personal Information can be found here: Google Analytics can be opted out of here:

We may also disclose your Personal Information to comply with applicable laws and regulations, respond to a subpoena, search warrant, or other lawful requests for information we receive, or to protect our rights.


Behavioral Advertising

As mentioned, your Personal Information is used to provide targeted advertisements or marketing communications we believe may be of interest to you. Learn more about how targeted advertising works by visiting the NAI’s website at

You can opt out of targeted advertising by:

  • Facebook:
  • Google:
  • Bing:

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at:


Do Not Track

Please note our Site does not alter its data collection and use practices when a Do Not Track signal is detected from your browser.


Your Rights

If you are a European resident, you have the right to access the personal information we hold about you and to request that your personal information be corrected, updated, or deleted. If you wish to exercise this right, please contact us through the information below.

Additionally, if you are a European resident we note that we are processing your information to fulfill contracts we might have with you (for example, if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Furthermore, please note that your information will be transferred outside of Europe, including to Canada and the United States.


Data Retention

When you place an order through the Site, we will maintain your Order Information in our records unless and until you ask us to delete this information.


Changes to This Policy

We may update this privacy policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons.

Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at or by phone at +852 46571205.